Published on 24 March 2021, updated on 24 November 2023
Since its launch in 2008 in Côte d’Ivoire, 80 million customers in 17 countries rely on Orange Money to access simple and secure financial services that make life easier every day. Orange Money is now one of the growth drivers for Orange. As an essential service in Africa, it also offers future market potential in Europe.
+80 million Orange Money customers
17 countries offering Orange Money
Orange Money points of sale
Orange Money, one of the Group’s main growth drivers
Orange Money has built its success on two promises : as an accessible and universal service, it enables millions of people without access to a traditional bank account to carry out financial transactions quickly and easily via a mobile. With our approach to continuous improvement, combined with the impact of the pandemic in terms of accelerating our digital practices, Orange Money is innovating once again. The move to digitalization is key to improving customer experience and enriching the value proposition with ever more innovative services for customers. A new, high performing transaction platform can manage millions of financial transactions per day. And banking services are extended further via Orange Bank Africa, which launched in 2020. As part of this overall strategy, Orange Money, as a standalone brand, is also adopting a new, more modern and dynamic identity while maintaining its primary role of supporting the digital transformation of economies and financial inclusion of populations.
A regulated activity
To meet the compliance regulation governing mobile money services, Orange’s financial institutions have Central Bank approval in 7 African countries as well as a mutualised compliance expertise centre, CECOM, based in Abidjan. These organisations guarantee the compliance of all operations and interact directly with authorities, simplifying the launch of new services.
The ambition is to make Orange Money as accessible to as many people as possible in strict compliance with the regulations of the Central Bank in each region and monetary area where Orange operates.
Orange Money, contributing to the Sustainable Development Goals
There are numerous examples of how Orange contributes to the UN’s SDGs. During the height of the Covid-19 pandemic, the Ivorian government used Orange Money to distribute vital aid to vulnerable communities. The service enables thousands of women to become micro-entrepreneurs with greater control over their finances and therefore greater gender equality. In teaching and education, mobile payments enable easier management of course registrations and salary payments. Orange Money also enables easier access to energy and drinking water as users can be billed per use. All of these services help to strengthen trust.
From Orange Money to Orange Bank Africa
Over the past decade, innovative partnerships have transformed the Orange Money service from a simple payment method to a platform that offers more sophisticated financial services including loans and savings. This transformation boosts financial inclusion by providing the public with tools to manage their financial risks. Orange has even launched its own bank, Orange Bank Africa, an innovative, digital and inclusive bank that will strengthen financial inclusion and democratise access to banking services.
Orange Money leader on his footprint
More than a decade of growth
* customers who use Orange Money every month
An unmatched customer experience
- Between Orange customers
- To others international operators
- To no-Orange customers
- Between bank account (Bank to Wallet)
- Top-up airtime credit
- Bill payment
- Salary payment
- Tax payment
- Online payment
- Merchand payment
- Fee payment, etc
Super-app, Max it
- A single, user-friendly interface
- Access for everyone
- A smooth user experience
- A full range of Orange Money services
- An easy way to purchase cinema or concert tickets, mobile offers and more via Orange Money.
Max it: press release